![](https://freight.cargo.site/t/original/i/04ff611616a302841e29c95f07c22fc01425b632b5444df362527a4108236efd/RSFC_05_kw.jpg)
Known for their poetically heart-felt yet grown-up campaigns, Oreo came to us to create a fun and straightforward narrative to accompany their new theme song. Oh, and it had to span over six different languages. The challenge was to remain very simple and culturally non-specific when communicating the playful ways to eat an Oreo. This frame communicated the verse, "Show me how to roll it, stack it, flip it, crunch it."
![](https://freight.cargo.site/t/original/i/55ed7176099c6792e5ae3b6812f867e17d55a9f2d4ec72b18ea24e2ca1b32c8b/Oreo_Endframe_v05.jpg)
Designed at Brand New School. The overhead frame includes 3D renders created collaboratively with Jeff Welk & Lindsey Mayer-Beug.
For a full list of credits, please visit the Brand New School Website.